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Marie Ortega

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UX Expert. Author. Speaker.

Lisa Marie Ortega MSc BSc (hons). Founder of:

UX Agency: Keep It Usable

User recruitment: I Need Users

Research Lab: Home UX Lab

digital transformation – innovation – improved user experiences – increased revenue and conversion

For 20 years, I've worked as a UX specialist and digital psychologist with brands, to increase sales and improve customer experiences across all touch points, particularly digital.

This involves analysis, research, strategy, design and importantly, applied psychology. Is one of your digital platforms not performing well? I identify why and provide the solution.

Rest assured, I have vast experience in e-commerce, conversion, mobile UX, software, products, hardware through to in-store retail experiences.

Very highly qualified professional: MSc Human Factors and Ergonomics and BSc (Hons) Computing and Psychology. Recognised UX expert, regular speaker, workshops and host of UX Crunch Manchester.

Instagram

Always make sure your colour combos are actually readable. Just received this from DHL. Awful isn't it! Very possibly the worst colour combo for readability! Red and blue is really bad for people with visual problems and colour blindness. #accessibility #design #colours #contrast #cta #ux #uxdesign #visualdesign #colour #button #webdesign #ui #uidesign #usability #colourblind #disability #readability #cro #emaildesign #email

BEST talk at Web Summit by far was Edward Snowden who is an absolute LEGEND. Well worth the 1 hour queue just to get in! He'll change how you view privacy, data, network providers and companies. You also probably won't trust anyone ever again! Incredibly eye opening and inspiring. #websummit #data #privacy #compliance #edsnowden #edwardsnowden #selfsovereignidentity #security #trust #tech #networks #conference #lisbon #fascinating #inspiringtalks #inspiringpeople #ethics #designethics #inspiring #conspiracy #amazingtalks #speaker #motivational

Today we're conducting eye tracking user testing. Why? To analyse emails and newsletters. We want to find out exactly what captures people's attention when they look at their inbox, which subject lines interest them, which text makes them slow down to read it, which do they open and what do they read in the newsletter? Fascinating stuff! #eyetracking #ux #usertesting #uxtesting #userresearch #research #digital #cro #web #users #behaviouralscience #psychology #science #uxdesign #glasses #marketing #emaildesign #newsletters #emails #vfnw19 #manchesterux #uxcrunch #nux

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