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Marie Ortega

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UX Expert. Author. Speaker.

Lisa Marie Ortega MSc BSc (hons). Founder of:

UX Agency: Keep It Usable

User recruitment: I Need Users

Research Lab: Home UX Lab

digital transformation – innovation – improved user experiences – increased revenue and conversion

For 20 years, I've worked as a UX specialist and digital psychologist with brands, to increase sales and improve customer experiences across all touch points, particularly digital.

This involves analysis, research, strategy, design and importantly, applied psychology. Is one of your digital platforms not performing well? I identify why and provide the solution.

Rest assured, I have vast experience in e-commerce, conversion, mobile UX, software, products, hardware through to in-store retail experiences.

Very highly qualified professional: MSc Human Factors and Ergonomics and BSc (Hons) Computing and Psychology. Recognised UX expert, regular speaker, workshops and host of UX Crunch Manchester.

Instagram

UX Live design day. Top 10 slides of LOTS of good ones! (see my story highlight for more). Talks attended (all brilliant!) - Buzz Pearce, Skyscanner, lessons from the front line - Noel Lyons, Barclays, design thinking - Jay Tulloch, Metro Bank, 600 days running a design function - Lola Oyelayo-Pearson, Capital One, leading in hostile environments - Stef Smet, Facebook, build something that doesn't exist - Andrea Muttoni, Amazon Alexa, practices for a voice-first world - Richard Banks, Microsoft, designing AI - Kasper Friis, Technolution, communicating prototypes - Joe Macleod, andEnd, designing for endings - Joe Natoli, Give Good UX, Getting real about UX #ux #uxlive #givegoodux #uxlondon #uxcrunch #techcircus #uxdesign #uxui #ui #ucd #uxd #uxconference #design #designers #uxtalks #uxtips #ai #voiceux #userexperience #alexa #designforvoice #ends #productdesign

UX Live research day top 10 slides (too much to choose from though!) Talks attended: - Renato Verdugo, YouTube, sharing his approach to ethnographic research. - Amanda McConnell, Netflix, on how they use data science to inform filming. - Lee Duddell, UserZoom, on democratising research. - David Attwater, EIG, on Voice UX. Shout out to David for handling the tech issues in his talk really well! - Froso Ellina, Pivotal labs, Research for VR - Nanako Era, Airbnb, on research and representation of under-represented users (fascinating) - Chui Chui Tan, Beyo, on international audiences (great examples given) - Paige Bennett, Dropbox, beyond the report (top tips for feeding back research findings) As the talks were two tracks there were lots I couldn't attend. The above are those I went to. #ux #uxlive #uxcrunch #techcircus #uxresearch #uxtesting #usertesting #userresearch #research #marketresearch #uxconference #uxtalks #conference #digital #uxpsychology #science #insights #humanbehaviour

UX according to Joe Natoli is about the value loop. Do users perceive value in your product? @joenatoli speaking at UX Live, organised by @wearetechcircus #ux #whatisux #userexperience #givegoodux #uxd #uxdesign #ui #uxui #usability #value #valueloop #tech #productdesign #product #marketing #insights #behaviour #cro #uxlive #uxcrunch #londonux #uxlondon #wud19 #wud

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