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Marie Ortega

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UX Expert. Author. Speaker.

Lisa Marie Ortega MSc BSc (hons). Founder of:

UX Agency: Keep It Usable

User recruitment: I Need Users 

Research Lab: Home UX Lab

digital transformation – innovation – improved user experiences – increased revenue and conversion

For 20 years, I've worked as a UX specialist and digital psychologist with brands, to increase sales and improve customer experiences across all touch points, particularly digital.

This involves analysis, research, strategy, design and importantly, applied psychology. Is one of your digital platforms not performing well? I identify why and provide the solution.

Rest assured, I have vast experience in e-commerce, conversion, mobile UX, software, products, hardware through to in-store retail experiences.

Very highly qualified professional: MSc Human Factors and Ergonomics and BSc (Hons) Computing and Psychology. Recognised UX expert, regular speaker, workshops and host of UX Crunch Manchester.

Instagram

Wow wow wow! Thank you Samsung for giving us ground-breaking mobile industrial design innovation. I'm so excited! Very tempted by the Fold but the S10 has better specs, especially the camera. Tough decisions... I presume the unfolded UI will be tablet UI. What do you think to Samsung's latest devices? #samsung #ux #samsungfold #s10 #samsungs10 #innovation #thefold #foldingui #ui #tech #mobile #smartphone #tablet #news #technews #exciting #womenintech #foldingmobile #industrialdesign #design #hardwaredesign #mobiledesign #uxdesign #mobileux #innovate #launch #cool #want
Have you considered eye tracking your user experiences? Do you know you can also eye track offline experiences like the 'out of the box' experience? Here's an example of what you see when observing the research live. The moving dot indicates where the user is looking as they use the website. We can collate all these interactions into heat maps so you can see which elements are used most often and whether anything is creating a barrier. Shout me for more info 🙂
Today's finance client setting up for a day of user testing and card sorting at Home UX Lab . . . #uxlab #manchesterux #nuxuk #theuxcrunch #mobileux #uxresearch #uxdesign #uxtesting #uxtest #usertest #usertesting #ux #userexperience #create #creative #homeuxlab #users #research #uxresearch #qualitativeresearch #marketresearch #fintech #financeux

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