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lisa

duddington

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multi award-winning results

UX/CX expert, author, speaker

Keep It Usable / I Need Users / Home UX Lab

digital transformation – improve experiences – increase conversion

I work with brands to increase sales and improve customer experiences across all touch points, particularly digital. This involves analysis, research, strategy, design and importantly, applied psychology. It’s fascinating stuff! I work in all sectors and have vast experience in e-commerce conversion, mobile UX, software, products, hardware through to in-store retail experiences. Always focussed on future consumer trends and full of creative solutions. Quals: MSc Human Factors and Ergonomics and BSc (Hons) Computing and Psychology.

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